Custom Fields

Custom fields allow you to store data about your recipients such as gender or geography. You can use this data to create targeted segments or personalize content to better engage your audience.

Name Field Type Actions
email

text

Reserved
first_name

text

Reserved
last_name

text

Reserved
favorite_color

text

birthday

date

customer_id

number

orders

number

location

text

sign_up_date

date

account_type

text